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Cuba: Open for Business, but...

By Alana Tummino

U.S. Companies Can Operate, But Trust Must Come First

Now that U.S. and Cuban flags fly over reestablished embassies in Washington and Havana, the question on many minds is: Is Cuba open for business?

The short answer: Yes, but with caveats.

In leading four Americas Society/Council of the Americas business delegations to the island over the past three years to explore possible investment opportunities, I’ve seen the enthusiasm of many U.S. companies to gain a foothold in the Cuban market — and Cuba’s desire to raise much-needed foreign capital. Yet we’ve also seen evidence of the long and complicated history between our...

Read this article on the Americas Quarterly website. | Subscribe to AQ.

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