Andrea Álvares is the chief brand, innovation, international, and sustainability officer and a member of the executive committee at Natura. Previously, she held general manager, marketing and strategy roles at Pepsico and P&G. Álvares is a board member of the Executive Committee of the World Business Council for Sustainable Development (WBCSD) and an emeritus advisor of the Conscious Capitalism Institute of Brazil. She is also a member of the Private Sector Advisory Group of the Global Environment Facility (GEF), a founding member of Women of Brazil and is actively engaged in several female empowerment initiatives. Álvares has been awarded as one of Forbes’ Most Influential Women in Brazil, Advertising Age’s Women to Watch and Valor Econômico’s Top 10 Female Executives.