Carlos Mario Giraldo Moreno is a lawyer from the University of Medellín with a Master's degree in Law from the University of Tulane. He has also studied Strategic Management and Retail Planning at Babson College and refresher studies in Management and Marketing at Kellogg and Stanford. He has a recognized professional career with more than 25 years of experience in mass consumption, including 13 in Nutresa (Noel and Zenú), where he served as President of Industrias Alimenticias Noel and then of the Compañía de Galletas Noel for about 10 years. . Likewise, he was President of ANDI's General Management Board between 2003 and 2004. He has worked in Grupo Éxito since 2007, as Retail Operating President between 2007 and 2013 and as CEO of the company from March 2013 to this date. He is currently a member of the Board of Directors of: ISA S.A., Solla S.A. and Copa Airlines Colombia.