Jairo Lorenzatto

Jairo Lorenzatto

CEO Latin America, Smurfit WestRock

Jairo Lorenzatto is the Chief Executive Officer of Smurfit Westrock in Latin America. He was born in Brazil, is a chemical engineer, and has master’s degree in administration from Stanford University. 

Over the past 28 years, he has held leadership positions in companies such as Votorantim Cimentos, Ambev, and White Martins. 

Moved by challenges, he decided to enter the packaging industry and joined WestRock in 2007 as Strategy and FP&A manager. He later served as Corporate CFO; Operations and Paper Sales director; Corrugated Business Vice-President, and then assumed the Presidency of WestRock Brazil for 6 years. In the last two years, and before his current position, he served as President of WestRock Latin America. 

Jairo is driven by a sustainable growth mindset and a desire to share knowledge. He was part of the board of leaders of Ibá – the Brazilian Tree Industry and the board of CEBDS (Brazilian Business Council for Sustainable Development).