Marta Deus is the CEO of Mandao, Cuba's first delivery company, which has revolutionized the market with over 150,000 app users across several cities including Havana, Matanzas, Cienfuegos, Trinidad, Santa Clara, Artemisa, and Holguin. Prior to Mandao, she founded Deus Expertos Contables, a consulting firm aiding Cuban entrepreneurs with tax, accounting, business planning, marketing strategy, and state sector relations. Additionally, Deus co-founded 'Negolution', a digital magazine aimed at fostering a startup culture in Havana through inspiration and promotion of Cuban entrepreneurs. Under her leadership, Deus Expertos Contables and 'Negolution' have initiated key start-up and tech-entrepreneurship events, contributing significantly to the entrepreneurial landscape in Cuba. Marta's vision and dedication to overcoming challenges through innovation have established her as a pivotal figure in enhancing the potential of young Cubans, especially women, and a leading commentator on the Cuban private sector and economy.