Video Q&A: Softtek CEO Blanca Treviño on How to Build Leadership

In an interview for AS/COA's Women's Hemispheric Network, President and CEO of Softtek Blanca Treviño shares advice about advancing in a leadership role. She identifies challenges, such as unifying the one's partners around the same values and goals. Being a leader is not only encouraging one's team, she explains, but also "keeping your team together, working together, helping each other." She also talks about increasing awareness about Mexico's technology sector and why women excel at "disruptive innovation."

This interview was conducted on the sidelines of the event "Cultivating the Next Generation of Female Leaders" held by the AS/COA Women's Hemispheric Network in October 2013. Learn more at: www.as-coa.org/women